Deciphering Organic Foods

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Feb 282018

 This book discusses a variety of topics related to organic food production, consumption, and promotion. Written by experts in each of these fields, this book will interest consumers, academicians, marketing practitioners, as well as policy makers. Myths about organic foods are dispelled, and the code is cracked regarding the plethora of existing labels that have led to so much market confusion in recent years. New research findings regarding the environmental benefits (as related to sustainability) of organic food production, as well as the many nutritional and other personal health benefits of organic food consumption are discussed. The issues that lead to the price premium of organic foods, relative to conventional foods, are presented, and suggestions are provided regarding the types of foods that are worth paying the organic price premium. Marketers and advertisers of organic foods will find the overview of successful advertising tactics comprehensive and informative. Similarly, pet owners considering the switch to organic pet food will enjoy reading about this emerging market and will receive vital information to help them in their decision making

“This book presents important and useful insights pertaining to organic food marketing. In a market where both consumer interest in as well as confusion about these products is high, this book provides perspectives and guidance to scholars, practitioners, policy makers, and consumers on how to make more informed decisions and, consequently, enhanced choices about organic foods. This compilation of views weaves together the divergent and sometimes competing themes that exist about these products such as despite consumer beliefs that organic foods are better for them, consumers also dismiss as marketing hype the information on organic food labels. The result of this book’s assembling of organic food marketing viewpoints is an interesting, compelling, and needed synthesis of this divergent topical area.” – Les Carlson, Nathan J. Gold Distinguished Professorship in Marketing, University of Nebraska-Lincoln

“This book offers an expansive primer into the growing and rapidly evolving world of organic food production, marketing and consumption. It presents a cross-cultural, multi-method view of various issues facing the organic food market, including labeling issues, willingness-to-pay and market trends. It offers a broad introduction with valuable practical recommendations that would be of use to students and practitioners alike.” – Lucy Atkinson, Associate Professor, Stan Richards School of Advertising & PR, Moody College of Communication, The University of Texas at Austin

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Community Nutrition, Third Edition

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Feb 232018

The third edition of Community Nutrition: Planning Health Promotion and Disease Prevention provides students and professionals with the knowledge, skills, tools, and evidence-based approaches they need to effectively promote health and prevent disease. Reflecting the latest direction in public health and community nutrition, it considers the comprehensive approach taken by practitioners providing community-based services that emphasize primary, secondary, and tertiary prevention.

Divided into three parts, Community Nutrition provides an overview of the public health nutrition landscape, addresses nutrition interventions for vulnerable populations, and explores how to deliver successful nutrition services. Given its extensive coverage and inclusion of engaging pedagogical features, this text is an essential resource for community nutrition courses and a useful reference tool.

Key Features:

– Includes Navigate 2 Advantage Access complete with interactive eBook, student practice activities and assessments, learning analytics reporting tools, and more
– Reflects the latest research, guidelines, and policy developments in community and public health nutrition
– Features Successful Community Strategies boxes that discuss recent effective intervention programs and provide examples of research-based best practices
– Includes Case Studies that provide students with the opportunity to apply what they have learned in each chapter
– Incorporates Think About It questions that emphasize active learning.




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Burgerstein’s Handbook of Nutrition

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Feb 222018

The complete guide to treating and preventing illness through micronutrient therapy! Prevention and Therapy Through Balanced Nutrition. The selective use of micronutrients is a simple and practical method of nutritional therapy with proven effectiveness.


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Dietary Reference Intakes: Guiding Principles for Nutrition Labeling and Fortification

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Feb 212018

Since 1997, the Institute of Medicine has issued a series of nutrient reference values that are collectively termed Dietary Reference Intakes (DRIs). The DRIs offer quantitative estimates of nutrient intakes to be used for planning and assessing diets. Using the information from these reports, this newest volume in the DRI series focuses on how the DRIs, and the science for each nutrient in the DRI reports, can be used to develop current and appropriate reference values for nutrition labeling and food fortification.

Focusing its analysis on the existing DRIs, the book examines the purpose of nutrition labeling, current labeling practices in the United States and Canada, food fortification practices and policies, and offers recommendations as a series of guiding principles to assist the regulatory agencies that oversee food labeling and fortification in the United States and Canada. The overarching goal of the information in this book is to provide updated nutrition labeling that consumers can use to compare products and make informed food choices. Diet-related chronic diseases are a leading cause of preventable deaths in the United States and Canada and helping customers make healthy food choices has never been more important.


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Prof. Arnold Ehret’s Thus Speaketh the Stomach and the Tragedy of Nutrition: Introduced and Edited by Prof. Spira

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Feb 182018

If Your Intestines Could Talk, What Would They Say?

What if you could understand your own health through the perspective of your stomach? In this unprecedented work, Prof. Arnold Ehret gives voice to the stomach and reveals the foundation of human illness.

In this book you will learn:

About the nature of internal uncleanliness,
What happens to the human stomach if it is not properly cleaned,
The devastatingly negative effects of mucus-forming foods,
The true meaning of Ehret’s famous expression “a tragedy of nutrition,”
And much more!
“Ehret taught that the mind governs all organic action of the physical body instinctively, and we therefore find humankind gradually evolving from the primitive stage to a higher intellectual plane. The physical and mental welfare of millions of individuals living today are desperately searching for a truthful presentation of this knowledge found only in Prof. Arnold Ehret’s message and it is therefore eagerly awaited by an expectant world! Is it asking too much that you lay aside preconceived ideas, opinions, or prejudices and read the Ehret articles with an open mind, particularly his article “Tragedy of Nutrition.” Hopefully the truth will eventually dawn upon you, possibly months after reading—for some portion may have indelibly stamped an imprint on your mind—and intuitively proven its correctness!” -Excerpt from the book’s Forward by Fred S. Hirsch (Long-time Student of Arnold Ehret and former owner of Ehret Publishing)


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Nutrigenomics and Nutraceuticals: Clinical Relevance and Disease Prevention

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Feb 172018

Genomics and related areas of research have contributed greatly to the understanding of the cellular and molecular mechanisms underlying diet–disease relationships. In the past decade, the evidence has become stronger for a direct link between genome/epigenome damage and increased risk for adverse health outcomes.

It is now exceedingly clear that micronutrients are critical as cofactors for many cellular functions, including DNA repair enzymes, methylation of CpG sequences, DNA oxidation, and/or uracil incorporation into DNA. Nutrigenomics and Nutraceuticals: Clinical Relevance and Disease Prevention brings new perspectives on disease prevention strategy based on the genomic knowledge and nutraceuticals of an individual and the diet he or she receives.

This book discusses the integration and application of genetic and genomics technology into nutrition research and paves the way for the development of nutrition research programs that are aimed at the prevention and control of chronic disease through genomics-based nutritional interventions. In this book, the editors bring together a wide spectrum of nutritional scientists worldwide to contribute to the growing knowledge in the field of nutrigenomics and nutraceuticals.



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DASH Diet For Dummies (For Dummies Series)

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Feb 172018

Lower your blood pressure in just two weeks with the #1 rated diet. When high blood pressure becomes chronic, it’s called hypertension—a condition that affects 970 million people worldwide, and is classified by the World Health Organization as a leading cause of premature death. While medications can help, nothing beats dietary and lifestyle modifications in the fight against high blood pressure, and the DASH diet is a powerful tool in your arsenal.

Focusing on lowering sodium intake and increasing fiber, vitamins, and minerals can help lower your blood pressure in as little as two weeks. It’s no wonder that the DASH Diet is ranked as the number 1 diet for three years in a row and is endorsed by the American Heart Association, The National Heart, Blood, and Lung Institute, and The Mayo Clinic.

DASH Diet for Dummies is your ultimate guide to taking control of your body once and for all. Originally conceived to alleviate hypertension, the DASH Diet has been proven effective against a number of conditions including Type 2 diabetes, metabolic syndrome, PCOS, weight loss, and more. DASH Diet for Dummies contains all the information you need to put the diet into practice, including:

• Over 40 DASH-approved recipes, including meals, snacks, and desserts
• 100+ DASH-approved foods, including meats, seafood, sweets, and more
• Tips for navigating the grocery store and choosing healthier fare
• A 14-day Menu Planner to help you get started today

The DASH Diet is built upon the principles of healthy eating and getting the most nutritional bang for your buck. Doctors even recommend DASH to their healthy patients as an easy, stress-free way to adopt the food habits that will serve them for life. DASH Diet for Dummies is your roadmap on the journey to good health, so get ready to start feeling better every day.


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Scope and Standards of Practice for Registered Nurses in Care Coordination and Transition Management

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Feb 142018

This document is an evolution of the American Academy of Ambulatory Care Nursing’s (AAACN) body of work and a major step forward for nurses in care coordination and transition management (CCTM). It is the first statement of the scope and standards of practice for RNs engaged in CCTM. CCTM roles focus on communicating and partnering with other professional health care colleagues across diverse health care settings. These settings include ambulatory care, acute care, post-acute care, long-term care facilities, and diverse community settings. This document may be used as a tool to advance professional CCTM nursing practice, patient and population health, and the performance outcomes of health care institutions.


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Public Health Nutrition, Second Edition

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Feb 142018

In this second edition of the bestselling title from the acclaimed Nutrition Society Textbook series, Public Health Nutrition has been extensively revised to ensure that it reflects the latest evidence-based knowledge and research. Ground-breaking and comprehensive in both its scope and approach, Public Health Nutrition has been fully updated by an expert editorial team to cover the most recent changes in the field. It now offers a structured overview of the subject’s core concepts and considers public health nutrition tools and the application of intervention strategies.

Divided into five key sections, Public Health Nutrition contains a wealth of information, including:

– Public health nutrition concepts and assessment tools, and their application in light of the latest evidence.
– Case studies to illustrate how best to apply the theory and evidence to policy and practice.
– An examination of nutrition throughout the lifecycle, and the relationship between diet and disease, including in relation to obesity, diabetes, cancer, as well as mental health.
– The impact of environmental factors on public health.
– Public health strategies, policies and approaches.

With a clear and concise structure, Public Health Nutrition is an essential purchase for students of nutrition, dietetics and other healthcare areas, as well as an invaluable practical guide for health professionals working within public health.


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Strategies for Obtaining Healthier Foods

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Feb 082018


Consumers are increasingly demanding, looking for different food products, new, more shocking and surprising, and providing more pleasurable feelings. At the same time, consumers are becoming more informed and aware about food and health issues, demanding increasingly safe and healthy products. In such a scenario, the current food industry must maximize efforts to combine innovation, the ability to surprise, quality and safety. On the other hand, it is clear that there is no total overlap between the healthy aspects of food and the perception of this healthiness by consumers. In this sense, consumer information, education and awareness have to be important work areas in the future.

This book aims to cover the modern strategies adopted by the food industry to obtain healthier foods without giving up the highest quality standards.

The first two chapters are devoted to the novel systems of food hygienization; that is to say, the non-thermal technologies and phage therapy. The next two chapters cover the use of microbial cultures as bioprotective agents or with probiotic purposes in the food industry. Then, three chapters deal with the use of natural substances as preservatives, antioxidants, colorants, emulsifiers, sweeteners, anticaking agents, tenderizers, stabilizers, thickeners and gelling agents. The strategies for reducing some suspicious ingredients, or ingredients that arouse more misgivings in consumers (e.g. salt, fat, etc.), and minimally modifying the sensorial characteristics and consumer acceptability of the foods are also treated in several chapters. The use of microencapsulation, a promising technology for adding additives and ingredients to foods as well as the development of new healthy products are also described. Finally, the benefits and risks of consuming genetically modified food for the population and the technical aspects for producers are detailed in the last chapter.

All of the contributors are active researchers, and they maintain excellent international reputations and great expertise in their respective areas. Overall, this book will be useful for graduates studying food science and technology, and for researchers, scientists, policy-makers and professionals from the food industries.



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